Tools to make marketing with Pinterest even easier:
www.canva.com – Canvas lets you quickly and easily make the perfect-sized images for Pins and to write text overlays across them. The paid version of Canva lets you “magically” adjust the same image to use for your blog, Facebook, or other media that may need a different size or marketing spin.
www.pexels.com and www.unsplash.com are great resources for beautiful and free images to use in your Pins. Keep in mind, however, that because they are free, a lot of Pinners will be using them. So find ways to make them your own. Or buy images from photographers or paid image sites. You could also take your own photos if you have a good camera and a skilled eye. Always make sure you have the rights to any photos you use on Pinterest or anywhere else.
http://pinstamatic.com/ – Pinstamatic has some of the same features of Canva, but also lets you do cool things like pin a song from Spotify or your Twitter profile. You could use this to make your boards more fun and interactive.
http://piktochart.com – Piktochart lets you make infocharts from their templates (or from scratch). They are super colorful and are often popular on Pinterest. You might think an infographic doesn’t make sense for your product, but what about something funny? Maybe a diagonal up-arrow with “Rate of summer fun based on cute flip-flops”?
http://www.pinalerts.com/ – Find out when you’ve been pinned but also when your competitors have been pinned with Pinalerts. Pinners who pin your competitors stuff may be more likely to pin your stuff, so a great strategy is to follow them on Pinterest, which will often lead to them following you back and therefore noticing your brand. You can also take a look at these Pinners’ boards to see what kinds of Pins they seem to like and what kind of Pins have been popular from your competitors.
http://pingroupie.com/ – This is an incredibly useful resource to find Group Boards. Being added to a group board can give your pins instant visibility overnight. See more in the Group Board section.
http://tailwindapp.com/ – Tailwind lets you schedule your Pins ahead of time, letting you pin and repin tons of pins at once to be sprinkled throughout the week or month. This can make your life a lot easier. It also has really great analytics that go above and beyond what Pinterest offers. https://boardbooster.com/ is another scheduling tool that some users use instead of or in addition to Tailwind. I personally only use Tailwind because it is an approved Pinterest partner.
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